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Shombit Books

My books are from my experience in society, business and art

My books are from my experience in society, business and art
 
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Jacques Vincent and ShombitSengupta

Jacques Vincent and
Shombit Sengupta (who
is addressed as Sen
in Europe)
 

 
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About Jalebi Management
Sen is a salesman, like every one of us in our daily life. His very own technique is seduction. Is it something he picked up in France? Does Jalebi Management, the book you are going to read, deliver his secret about seduction? Yes, it is full of it!

Sen holds your hand to take you and your company through the whole society. He has devoted twelve chapters to this breath taking journey. I went through different stages, from being challenged to feeling enthusiastic, bitter, seduced, moved, but never indifferent.

Is this a refreshing book? On the contrary, after you’ve got “Senangle” right, Jalebi Management warns you up to conquer the world!

The Emotional Surplus Strategy (in Chapter 8) sums it up. Emotion is the most important capital for the human race; it is what remains after people pass away. A company that delivers, in a consistent and sustainable way, the rational, functional and emotional benefit to consumers, will perpetuate itself forever.

How? Read Jalebi Management now. It’s difficult to resist such a call for action.

Jacques Vincent
Former Vice Chairman
Groupe Danone
 
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48 hours to leave France
  Art of the brand  
  Jalebi Management  
  Strategic Pokes  
Corrugated Slices
1st book: 1991
48 hours to leave France
in French Publisher: Michelle Lafont, Paris
 
2nd book: 1994
Art of the brand,
The 10 commandments of strategic design Publisher: Rupa, India
 
 
3rd book: 2007
First book of Jalebi Trilogy: Jalebi Management, All stakeholders can enjoy a bite Publisher: Sage Publications, USA
 
 
4th book: 2014
Second book of Jalebi Trilogy: Strategic Pokes, The Business Jalebi Publisher: Sage Publications, USA
 
5th book: 2015
Third book of Jalebi Trilogy: Corrugated Slices, The Social Jalebi Publisher: Sage Publications, USA
 
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  Shombit Sengupta  
   
   
  Available online:  
  Corrugated Slices:
Sage, Infibeam, Flipkart, Crossword, Bookadda,
Amazon India, Amazon UK, Amazon US
 
  Strategic Pokes:
Sage,
Infibeam, Flipkart, Crossword, Bookadda, Amazon India, Amazon UK, Amazon US
 
  Jalebi Management:
Sage, Flipkart, Crossword, Bookadda,
Amazon India, Amazon UK, Amazon US
 
 
  Events:  
 
   
  Previous Events  
 
Face-to-Face with Shombit Sengupta
 
Odisha State Launch of “Strategic Pokes”
 
Bangalore Launch of “Strategic Pokes”
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Mumbai Launch of “Strategic Pokes”
 
Book signing event of “Strategic Pokes”